Country Max, the pet and garden supply store at 610 E. Main St., is closing with the last day of business planned for Valentine's Day, Feb. 14.
None of the regional chain's other 15 stores are closing.
Owner Don Payne said employees of the Batavia store are being offered jobs in either Geneseo or Brockport.
"We had entered that location more than seven years ago with a great deal of optimism but it has just not worked out," Payne said.
"We just have not been able to bring the stores business along far enough to make it even cover the costs."
The decision to close the store, he said, wasn't easy.
"We certainly leave the area with a heavy heart and wish to thank all of the people that have shopped at our store over the years," Payne said.