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Batavia Downs announces marketing partnership with Riviera Theatre in North Tonawanda

By Press Release

Press release:

Officials from Batavia Downs Gaming & Hotel have announced that they have entered into an agreement with the Riviera Theatre, located in North Tonawanda, NY whereby both properties will help promote each other’s musical events.

Each Riviera Ticket will have a free play coupon, valid at Batavia Downs, for attendees of the Riviera’s events.  Riviera will also display signage onsite noting Batavia Downs as a major sponsor of their facility.  General Admission Tickets will also be on sale for the Michael DelGuidice Show (Celebrating the music of Billy Joel) at the Riviera Box office for the discount price of $10. 

Batavia Downs will be giving away tickets to select Riviera events to customers via drawings, all while advertising those upcoming events on their website and social media pages. 

“The live entertainment industry is coming back in a big way, “said Henry Wojtaszek, President and CEO for Batavia Downs Gaming & Hotel. “We hope that by partnering with another facility we are able to help a fellow venue owner, and also provide more prizes in the form of Riviera tickets to our great guests here.  We want the people of Western New York to continue to support local live events which keep so many of our friends and neighbors employed.”

"Batavia Downs has been a major sponsor for the Riviera Theatre over the last three years, " said Riviera Theatre Executive Director David Fillenwarth.  "We are excited to partner with Batavia Downs to collaborate and help each other market our shows. The entertainment industry struggled as a whole the last two years and we are always looking for new ways to promote and host great concerts. Batavia Downs shares that same vision and this will open the door for bigger and better things to come in the future at both venues. I think we can all agree that there is always room for more live concerts in our lives."

Officials from Batavia Downs also announced continuing promotions for purchasing tickets at the Lucky Treasures Gift Shop in the Batavia Downs lobby through Valentine’s Day with $15 in Free Play for each ticket purchased.

Those wishing to buy tickets online for upcoming Batavia Downs Events can visit https://www.bataviaconcerts.com.  Tickets for upcoming Riviera Theatre Events can be found at www.rivieratheatre.org/upcoming-events/.  Tickets for select events at the Riviera Theatre are given away via drawings on Wednesday nights at Batavia Downs.

Submitted photo.

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