Ithaca Beer Company to launch 'Thurmanator Beer' at 34 Rush Sports Bar on Sept. 19
Press release:
Ithaca Beer Co. and Batavia Downs announced today they will launch the sale of the new Thurmanator Beer at 7:30 p.m. on Thursday, Sept. 19th at the 34 Rush Sports Bar.
“We’ve been looking forward to this special release for some time," said James Sapienza, head of Brand Development for Ithaca Beer Co. “The Thurmanator beer is an easy-drinking lager we hope will score big with hardcore Buffalo football fans, as well as those seeking a refreshing and crisp, light golden lager with a subtle sweetness and restrained hop character that lends a gentle floral quality and clean finish.”
The public event will include an appearance by the beer’s namesake, Buffalo Football Hall of Famer Thurman Thomas, and sampling from many of Ithaca’s line of products while attendees enjoy the Thursday Night Football game on the big screens.
Batavia Downs is located at 8315 Park Road in the City of Batavia.
About Ithaca Beer Co.
Begun in 1998 in a small renovated retail store just outside of Ithaca, the original space had a small seven barrel brewhouse, a modest tasting bar and sold full growlers to go as well as homebrew supplies.
Today, Ithaca Beer brews about 25,000 barrels of beer per year and features both 50 and five barrel pilot brew houses. In addition to a state-of-the-art brewing facility, Ithaca Beer has fully automated packaging capabilities for bottling, canning and kegging.
Ithaca Beer distributes beer to 54 wholesalers in 14 states in the Northeast from New England in the East to Ohio in the West and Virginia and North Carolina to the South.
